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Car designers around the world, please help us to raise this baby. Make it yours.

Yes, you can!

Through the past five years I have been running a blog dedicated to car design with an experimental approach. I was eager to establish a bridge with the design community and to gain experience on the web.

Now, time has come for a new project with broader goals, focuses and reach.

The goal is to establish a very lively «Café littéraire» where professional designers, design educators and students, car and design enthusiasts meet, show their ideas, discuss design matters and trends, contribute with their own reports and stories to the development of a modern design culture, with past experiences and inputs from different cultures.

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The choice is a challenge for the buyers which have to choose between two generations Minis.


MINI has officially announced it will be soon offering an extended wheelbas 5-door addition to its growing range. The announcement came shortly after the introduction at Villa D'Este Concorso d'Eleganza of another potential addition to the growing range of the, German-owned, British brand.

Separately Mini also announced a parallel expansion of the range of powerplants it will be offering throughout its portfolio.

Isn't that a bit too much?

  • MINI 2014 5-door addition
  • MINI 2014 5-door addition
    MINI 2014 5-door addition

    Indeed Mini keeps expanding its offering to such an extent that making the right choice will soon be a challenge. Mini enthusiasts are now confronted with so many options. It may be the kind of syndrome the rich lady faces everyday: “what should I wear today”. A dramatic question that women with just a couple of dresses need not to have. They can go for the clean one with no hesitation.

  • MINI Countryman (07/2010)
  • MINI Countryman (07/2010)
    MINI Countryman (07/2010)

    Mini buyers these months need to answer themselves many questions. Shall I buy my new Mini now or shall I wait? If I buy it now, which one? A specialty of the second generation such as the Paceman, Clubman, Countryman? The Coupé, the Cabrio or the Roadster? Or shall I go now for the new, third-generation, Mini One, Cooper or Cooper S three-door hatchback just launched?

  • MINI 2014 5-door addition
  • MINI 2014 5-door addition
    MINI 2014 5-door addition

    Probably he will be tempted to wait a little longer for the anticipated 5-door, the second body variant of the third generation? Eventually he will have to opt for the engine: three or four cylinder? Petrol or diesel is a choice most car buyers have clear from the very beginning. Be petrol in the USA or Japan and China, diesel in many European markets.