VISIONS-DREAMS-NIGHTMARES AND MORE.
From genetically engineered cars to vacuum-packing bodies for space travel, MINI reveals the extraordinary vision of six cutting-edge designers ahead of a pioneering exhibition launching at London Design Festival, 17-21 September 2014.
Earlier this year, MINI teamed up with Dezeen and the UK’s most progressive young designers to explore how design and technology could transform the way we travel in years to come. The following images and videos are an insight into their inspiration and an exciting first peek at their work before the final pieces are unveiled at the exhibition, ‘Frontiers - The Future of Mobility’.
Each exhibit has been part inspired by the spirit of the MINI brand and the newly launched MINI, a car that combines iconic design with cutting-edge technology.
Body Architect Lucy McRae
Body Architect Lucy McRae invites visitors to designjunction to take part in an interactive performance, in which their body is vacuum-packed to prepare it for space travel. Inspired by artists working with NASA, McRae's installation will consist of a series of pods, which visitors will be invited to step inside to prepare their bodies for the rigours of a zero-gravity environment. "Astronauts that come back to earth suffer an extreme osteoporosis because there's no gravity for bones. So the idea is you get under these golden aerated cocoons and slowly the air is sucked out of these pockets…. It is going to be weird!"
Alexandra Daisy Ginsberg
Alexandra Daisy Ginsberg’s experimental design will investigate genetically engineered cars grown from living materials. Synthetic biological cars, she suggests, could evolve and mutate as they are used and repaired so they become better adapted to their environments, just like living organisms. "My concept is around 'repair ecologies,'" she explains. "Would cars that are repaired in a hot place be different to cars that are repaired in a city full of pollution, or cars repaired somewhere humid?"